The Ford Exposition at the 1939 World's Fair

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World's Fairs Collection, 1-17, Hofstra University Library Special Collections

With innovation as his muse, Henry Ford's famously unrelenting passion for progress was exemplified by the Ford Motor Company Pavilion. This brochure features the Ford Exposition, one of the highlights of the fair's Transportation Zone. At the very front of the entrance to the exhibition was a statue of the Roman god Mercury, who symbolized the speed of modern transportation. What made this pavilion extraordinary, however, was its roof, where race car drivers sped along a race track constantly every day that the fair was open.

 

The Ford Exposition at the 1939 World's Fair